About Marketplace Simulations
Marketplace Simulations shapes future business leaders through immersive, competitive learning games for college students. Our simulations are powered by real-world data, teaching students how to build businesses, direct supply chains, market brands, and even manage their societal impact. Over 1.3 million students have developed transformative business skills with Marketplace Simulations.
How Business Simulations Transform College Courses
Business simulations give students the chance to build their own business in a risk-free environment. Along the way, they learn how to apply business theory and skills to real-world scenarios.
Experiential Learning
Go beyond textbooks. Let students put business theories to the test in an interactive learning environment. Students carry out business strategies and work through unexpected outcomes in real time.
Engaged Students
Students are immersed in the learning process as they test their skills in a fun business game. Learning occurs as a necessity to master the exercise and outsmart classmates. Watch it add a whole new level of excitement to your classroom.
Holistic Understanding
Cross-functional business simulations show students how all disciplines fit and work together. Students learn how build strategies that consider every department’s needs and limitations.
Leadership Development
In team-based simulations, students work together to build a profitable business. Strong communication is essential for winning teams. Students learn how to lead and encourage each other as they aim for victory.
Knowledge Retention
Marketplace business simulations give students new learning content for each new decision type. This ensures the content’s relevance and student motivation to understand new concepts.
Lively Class Discussions
Playing a business simulation as a class is like building your own case study. You get automated insights on each team’s performance along with tailored discussion points. It’s easy to prompt robust conversations about the game and business theory.
