A Dual Court System
A 50-minute business law lesson for grades 9–12 on the roles of trial, appellate and supreme courts in the state and federal systems.
MembersLesson PlanJul 2, 2024
Juvenile Justice
Learn how juvenile courts differ from the state court system and what cases belong in the federal vs the state system.
MembersLesson PlanJul 2, 2024
Justice in Canada
Canada’s form of government and its constitutional impact on the structure of its court system.
MembersLesson PlanJul 2, 2024
Judicial Journey
A 50-minute business law lesson on what courts do, how court systems are structured, and the roles of judges, lawyers and paralegals.
MembersLesson PlanJul 2, 2024
What's AI Generating in Education?
Learn about various platforms that implement generative AI to help make bell ringers, lesson plans, and activities and more.
MembersOn-Demand WebinarJun 27, 2024Video
Digital - 2024 Effective Methods for Teaching Business Related Topics, Vol. 2
This resource is available on the NBEA store. https://nbea.org/store/viewproduct.aspx?id=24027390
MemberseBookJun 4, 2024
Lesson Plan: Marketing - The Power of Public Relations in Shaping Brand Image
A secondary marketing lesson on how public relations builds brand image, with real-world examples of successful PR campaigns.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - The Dynamics of Promotion in the Marketing Mix
A secondary marketing lesson on promotional tools and how promotion works with product, price and place in a cohesive strategy.
MembersLesson PlanMay 21, 2024
Mastering Distribution: The 'Place' in Marketing Mix
A marketing lesson for grades 11–12 on place in the marketing mix: distribution channels, product availability and market positioning.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - The Power of Product in the Marketing Mix
A marketing lesson for grades 11–12 on the product in the marketing mix: how product decisions shape positioning, with case studies.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - The Strategic Role of Pricing in Marketing
A 50-minute marketing lesson for grades 11–12 on pricing strategy, how price shapes customer perception, and its place in the marketing mix.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - Crafting Effective Advertising Campaigns
A secondary marketing lesson on advertising media and objectives, in which students create an advertising storyboard for a product.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - Mastering the Art of Personal Selling
A secondary marketing lesson on personal selling skills and strategies, with role-play scenarios and real-world sales examples.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - Mastering Positioning Strategies
A 50-minute marketing lesson on positioning strategies, with real-world examples and a case study group activity.
MembersLesson PlanMay 21, 2024
Lesson Plan: Marketing - Navigating the Maze of Marketing Laws and Regulations
A 50-minute marketing lesson for grades 11–12 on the laws that govern marketing, from trademarks and copyrights online to consumer protection.
MembersLesson PlanMay 21, 2024
Five Keys to Running a Profitable School Store
We focus on how to start and maintain a student-led entrepreneurial operation that provides goods to meet the needs of your school-based community.
MembersOn-Demand WebinarMay 16, 2024Video
The Ultimate Workshop to Teach Email Etiquette in 2024
You will walk out of the Rubin workshop ready to solve poor communication once and for all.
MembersOn-Demand WebinarMay 1, 2024Video
Turning the Tide Against Teen Betting with Financial Intelligence
The Foundation for Economic Education on teen sports betting, its effect on students' finances, and teaching the value of long-term planning.
FreeOn-Demand WebinarApr 25, 2024Video
Lesson Plan: Marketing - Decoding Buying Decisions: Mind vs. Emotion
A 50-minute marketing lesson for grades 9–12 on rational versus emotional buying motives, with a case study of how companies use them.
MembersLesson PlanApr 17, 2024
Lesson Plan: Marketing - The Consumer Buying Decision and Post-Purchase Evaluation Process
Complies with NBEA Marketing 2023 Achievement Standard: Analyze the characteristics, motivations, and behaviors of consumers and more.
MembersLesson PlanApr 17, 2024
Lesson Plan: Marketing - Market Segmentation and Target Market
Complies with NBEA Marketing Achievement Standard: Analyze the characteristics, motivations, and behaviors of consumers and more.
MembersLesson PlanApr 17, 2024
Lesson Plan: Economics - Forms of Business Organizations
A 50-minute economics lesson for grades 11–12 on sole proprietorships, partnerships and corporations, and the rewards and limits of each.
MembersLesson PlanApr 15, 2024
Lesson Plan: Economics - Economic Systems
A 50-minute economics lesson for grades 11–12 on why scarcity requires an economic system and the features of a market system.
MembersLesson PlanApr 15, 2024
Lesson Plan: Economics - Economic Indicators
Objectives: Explain the effects of leading economic indicators on a personal financial plan.
MembersLesson PlanApr 15, 2024
